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Marketing is about the Journey!
Marketing is not a quick fix. It should be designed to offer solutions to transform the mediocre into the rewards, relationships and...
Sheldon T. John MCIM
Jul 25, 20181 min read
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Marketing is not just about Profits
Many companies place untold emphasis upon profits, yet many of them still fail. Why is that? Perhaps it could be because the systems to...
Sheldon T. John MCIM
Jul 25, 20181 min read
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The Importance of Customers' Value
Value can be understood in this context to mean 'incredible worth', 'indispensable presence', 'remarkable significance' and much much...
Sheldon T. John MCIM
Jul 25, 20182 min read
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